OUR STORY

Island-Inspired Color, Created with Purpose

Founded in 2001 by Julie Nostrand, South Seas® began with a personal search for a beautiful alternative to tanning in the sun. Today, our bronzing and body-care products are trusted by professional makeup artists, resorts, spas, performers, and glow lovers around the world.

  • 2001

    FOUNDED WITH PURPOSE

  • 3,000+

    FILM & TV MAKEUP ARTISTS

  • 24

    CONSECUTIVE DWTS SEASONS

MEET THE FOUNDER

Julie Nostrand

South Seas® began in 2001, after a skin cancer diagnosis led founder Julie Nostrand to rethink the way she achieved the golden color she loved. She began researching sunless tanning with a clear goal: beautiful, natural-looking results without relying on the sun.

What started as a personal search grew into a professional beauty brand trusted behind the scenes, in treatment rooms, and in homes around the world. More than two decades later, Julie continues to shape South Seas with a close eye for color, performance, and the customer experience.

Founder portrait
Julie Nostrand, Founder of South Seas®
TV & FILM

Trusted Behind the Scenes

For more than two decades, professional makeup artists have reached for South Seas® to create polished, camera-ready color for film, television, and live performance.