South Seas owners, Cliff and Julie Nostrand celebrating DWTS finale
OFFICIAL TANNING PARTNER

The Color of Dancing with the Stars™

For 24 consecutive seasons, South Seas® Skincare has been the official tanning partner of ABC's Dancing with the Stars™.

Every radiant, camera-ready glow you've seen on the ballroom floor? That's South Seas. Trusted by celebrity dancers, makeup artists, and beauty pros worldwide.

SHOP THE DWTS GLOW
CELEBRATING 24 CONSECUTIVE SEASONS

The Story Behind the Glow

For more than a decade, South Seas® founder Julie Nostrand has helped create the camera-ready glow seen on ABC’s Dancing with the Stars™.

As the show’s tanning partner, South Seas works behind the scenes to give performers polished, natural-looking color suited to studio lights, HD cameras, and live television. Julie’s commitment to beautiful, dependable results continues to shape every South Seas formula.

The Island Glow Body Bronzer was developed specifically for the show and has become a signature part of the DWTS glow. It gives dancers flawless-looking skin and a luminous bronze sheen—with a transfer-resistant finish designed to resist transfer onto costumes.

SHOP ISLAND GLOW

BEHIND THE SCENES

The DWTS Glow

Come behind the scenes for a glimpse of South Seas® at work, creating polished, camera-ready color for Dancing with the Stars™.

SPOTLIGHT

The famous DWTS spray tan

Come behind the scenes for a glimpse of South Seas® at work, creating polished, camera-ready color for Dancing with the Stars™.

THE DWTS GLOW GUIDE

Your Questions, Answered

Everything you need to know about the South Seas® products behind the ballroom glow.
Still have a question? Our team is happy to help.
What South Seas products are used on Dancing with the Stars™?
South Seas® has been the tanning partner of ABC's Dancing with the Stars™ for 24 consecutive seasons. Island Glow Body Bronzer was developed specifically for the show, creating a luminous, transfer-resistant finish designed to help keep costumes looking clean. Tahitian Tan Mist and Sea Foam Mousse are also featured among the South Seas tanning essentials used for the tour.
Can I recreate the DWTS glow at home?
Yes! The featured South Seas retail products make it easy to bring the signature ballroom glow home. Choose Tahitian Tan Mist or Sea Foam Mousse for developed self-tanning color, or Island Glow Body Bronzer for an immediate, luminous finish.
How long does a South Seas tan last?
Most self-tanning color lasts approximately 5 to 7 days, depending on skin preparation, application, and aftercare. Moisturizing regularly and avoiding excessive exfoliation can help extend your results.
Can I use South Seas products if I have sensitive skin?
Our formulas are designed for all skin types. However, skin sensitivities vary, so we recommend reviewing the complete ingredient list and performing a small patch test before full application. If you have a known allergy or skin condition, consult your healthcare professional before use.