The Official Self Tanner of ABC’s Dancing with the Stars™ | South Seas® Skincare

For over a decade, South Seas® Skincare has been the official tanning partner of ABC’s Dancing with the Stars™.

Every radiant, camera-ready glow you’ve seen on the ballroom floor? That’s South Seas — trusted by celebrity dancers, makeup artists, and beauty pros worldwide.

Shop the DWTS Glow

The Story Behind the Glow

When Dancing with the Stars™ needed a flawless, long-lasting tan that looked stunning under studio lights, South Seas® delivered.

Founded by Julie Nostrand, South Seas partnered with ABC to bring safe, natural color to performers of every skin tone. Season after season, our professional spray tanning products create that signature golden bronze — radiant, never orange — made for HD cameras and live television.

“We wanted something that looked real, healthy, and luminous. South Seas makes every dancer glow.” — DWTS Makeup Department Lead

Get the Dancing with the Stars™ Glow at Home

You don’t need a mirror ball trophy to shine like one of the pros. Bring the DWTS-approved tan home with our best-selling bronzing essentials, straight from the makeup trailer to your vanity.

Tahitian Tan Mist

Our backstage staple. An instant, airbrushed glow in seconds.

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Sea Foam Tanning Mousse

A lightweight, streak-free mousse that develops into rich, golden color.

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Island Glow Body Bronzer

Shimmering body color perfect for red carpet radiance.

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Monoï de Tahiti Body Lotion

Extends your tan while nourishing skin with tropical hydration.

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Behind the Scenes with South Seas®

From rehearsals to finale night, South Seas tanning artists ensure every performer glows with confidence. Our backstage teams prep each dancer with precision — blending color seamlessly to highlight movement, costume, and form.

“It’s our secret weapon for the perfect bronze, every season, every show.” DWTS Pro Dancer

Loved by Celebrities & Professionals Alike

South Seas® Skincare has become Hollywood’s go-to tan for red carpets, photoshoots, and live television. Used by professional dancers, stylists, and makeup artists, our products consistently deliver that sun-kissed confidence that defines celebrity beauty.

As Seen On

FAQs

What self tanner do they use on Dancing with the Stars?

South Seas® Skincare is the official tanning brand used on ABC’s Dancing with the Stars™, trusted by professionals for over a decade.

Can I achieve the same look at home?

Absolutely! Our retail self tanners use the same pro-grade formulas featured backstage on DWTS.

How long does a South Seas tan last?

Typically 5–7 days with proper care — and even longer when paired with our Moorea Moisturizing Lotion.

Are South Seas products safe for sensitive skin?

Yes! Our formulas are dermatologist-tested, free from parabens and harsh chemicals, and suitable for all skin types.

Ready to Shine Like a Star?

Join thousands who trust South Seas® to achieve the perfect, celebrity-approved tan. Whether you’re dancing on stage or stepping into the weekend, your glow deserves the spotlight.

Shop the Official Dancing with the Stars™ Tan